Waynesboro - A fly angler on the South River
At the 11th annual Virginia Fly Fishing and Wine Festival (VFFF) held recently in Waynesboro, I learned that fishing is big business in Virginia for tourism and the economy.
The festival attracted anglers from at least 17 states outside of Virginia and is the largest fly fishing festival in the United States. Anglers attending this festival ate in our restaurants, stayed in our hotels and shopped.
Virginia Lieutenant Governor Bill Bolling speaks at Waynesboro Country Club.
Virginia Lieutenant Governor Bill Bolling was the keynote speaker at a festival dinner held at Waynesboro Country Club and he has been working from his office with the Department of Game and Inland Fisheries and other outdoors organizations to promote fishing in Virginia.
“My dad would take me fishing on the Williams River and to this day, I still go fishing on that river every year,” said Bolling. “It brings back good memories and helps to support the importance of the quality of life in Virginia.”
Beau Beasley talks about the importance of making fishing memories.
“You can’t come here and compete. Here we’re about teaching and creating memories for children,” said VFFF Director Beau Beasley. “Actually, we’re making memories with all generations.”
Waynesboro - Beau Beasley with a Nice Rainbow
Beasley has fished the waters of Virginia for over 30 years. His travels have taken him from the Chesapeake Bay seeking stripers to the trout streams of the Shenandoah National Park. His writing career began in the mid 1990s. He has since been published in American Angler, Mid-Atlantic Fly Fishing Guide, Virginia Sportsman, Richmond Magazine, Virginia Living and Fly Tyer. He is a Contributing Editor for Fly Fish America and is currently the Mid-Atlantic Field Editor for Eastern Fly Fishing. A No Nonsense Guide to Top Waters, authored by Beasley, was released in May 2007. His current best selling book Fly Fishing Virginia and his most recent book Fly Fishing the Atlantic can be purchased through his website at www.beaubeasley.com.
Those attending the festival had the opportunity to learn how to make flies, rig a kayak, observe casting demonstrations, learn the best fishing in a variety of locations throughout the country and visit with the numerous exhibitors.
Waynesboro Water Demos with Kayaks
The annual festival is held on the banks of the South River and has non-stop free lectures and trips on where, when and how to fish in the Old Dominion and across the globe as well as wine tasting and music.
VFFF’s goal is to open four miles of the South River for public fishing. Also, they hope to introduce fly fishing to more people while emphasizing the importance of a healthy river. And the desire is to eventually turn the South River into Virginia’s first trophy brook trout stream. Brook trout is Virginia’s only native fish.
The Fish Virginia First Tourism Initiative was originally unveiled on April 26, 2009 LIVE at the ESPN Outdoors/Bassmaster Advance Auto Blue Ridge Brawl on Smith Mountain Lake, for the purpose of highlighting Virginia’s freshwater fishing assets to a national audience. And to develop a collaborative promotional effort making it easier for visitors and event planners to find and enjoy Virginia’s rivers, lakes, trout streams, and major reservoirs and then linking visitors with local hotels, restaurants, campgrounds and fishing related businesses that can make fishing trips easy and fun.
According to the Fish Virginia Tourism Initiative, tourism in Virginia is an $18.7 billion per year industry and supports 210,000 Virginia jobs contributing $4.3 billion in payroll and salaries. From televised professional bass fishing tournaments, guided fishing trips on some of the region’s top trophy waters and families enjoying casting a line while on vacation, fishing is a Virginia tradition enjoyed by millions. In 2007, over $800 million was spent in Virginia on items and activities directly related to freshwater sport fishing. The average professional bass tournament on a major river or reservoir can generate up to $1 million in economic impact while Virginia’s catchable trout program generates significant influxes of anglers to remote and pastoral streams in the winter months.
Partners in the Fish Virginia First!!! Initiative include: Virginia Department of Game and Inland Fisheries, Virginia Department of Conservation and Recreation, Roanoke Convention & Visitors Bureau, Roanoke Regional Partnership, City of Danville, City & County of Bedford Tourism, Lexington/Rockbridge County Area Tourism, Amherst County, Pulaski County, Franklin County, Lynchburg Convention and Visitors Bureau, Botetourt County, Grayson County, Wise County, Office of Tourism and City of Norton, Nelson County, Campbell County, Town and County of Appomattox, Tazewell County, and Alleghany Highlands Chamber of Commerce /Tourism.
For additional information on Fish Virginia First, visit www.fishvirginiafirst.com.
Also, plans are already underway for the 12th annual Virginia Fly Fishing and Wine Festival to be held on April 21-22, 2012 in Waynesboro. Information for this festival can be viewed at http://www.vaflyfishingfestival.org/.
Below are additional photos from this year’s festival.
Casting Instruction Pool
Catch and Release Pool
One of several eateries at the festival.
Anglers check out the numerous exhibits.
Time for Entertainment
One of many lady anglers who attended the Virginia Fly Fishing and Wine Festival